Roles & Responsibilities
• Devise creative and engaging social media strategies following the design thinking process.
• Build user personas to create understanding and empathy with target audience.
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube.
• Craft engaging multimedia content across multiple social media platforms.
• Build key relationships with influencers across social media platforms.
• Manage social media communities by responding to social media posts and developing discussions.
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
• Research and assess the latest trends and techniques to find new and better ways of measuring social media activities.
• Analyze competitor activities.
• Set targets to increase brand awareness and customer engagement.
Digital Marketing, Social Media Ads Campaign Management, Social Media Marketing (SMM), SEO, Marketing Strategy, Content Strategy, Search Engine Marketing (SEM), Content Marketing, MS OfficeSkills:- Search Engine Marketing (SEM), Search Engine Optimization (SEO), SEMRush, Google Analytics, Social Media Marketing (SMM), Content Strategy, Marketing Strategy, MS-Office, Content Marketing and Social media strategy
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