Senior Director Performance Marketing

The Opportunity 

Snagajob is the nation’s largest marketplace for hourly jobs and shifts. Partnering with teams ranging from small businesses to top hourly-work employers, Snagajob connects 6+ million job seekers with well-matched job opportunities each month. Snagajob’s mission is to help hourly workers fulfill life goals, gaining flexibility and control over how, when, and where they work. And, given Snagajob’s matchmaking technology, employers can count on job opportunities reaching the right candidates at the right time. 

Although we have east coast offices, we believe that incredible talent can be found everywhere and fully embrace a digital-first working model. We encourage candidates across the United States to apply. ​

As Senior Director, Performance Marketing, you will act as a highly experienced and analytical player-coach, leading your team and a multi-million dollar budget to launch, scale, and optimize performance channels spanning paid search, paid social, display, etc. You will develop overall and channel-specific strategies, having accountability for meeting volume and efficiency targets (i.e. delivering a positive return on ad spend [ROAS]). Reporting to the CMO, you will own reporting, projections, and holistic communication for performance marketing.

What You’ll Get to Do: 

• Lead the performance marketing function with a multi-million dollar budget for a high-growth business positioned to disrupt an industry. Set overall strategy, positioning by channel, and deliver positive ROAS at scale.
• Analyze complex data and understand nuances of the tech stack, attribution, and what needs to be done to optimize channel performance.
• Partner with the Product Marketing and Brand organizations to gain customer insights and develop campaigns aimed at creating demand across our different lines of business.
• Oversee, manage, and generate weekly, monthly and quarterly reporting for all major performance metrics across all campaign initiatives. Model performance marketing scenarios and project forward performance for executive consumption.
• Identify areas for process improvement and work cross-functionally to implement updates, changes to the marketing tech stack.

What You’ll Bring: 

• A deep well of leadership experience as a player-coach, enabling big things with a small team. Experience managing a multi-million dollar marketing budget to maximize marginal efficiency.
• Performance-obsessed marketing and broad channel expertise, spanning paid search, paid social, display, etc. Success launching from ground up, scaling, and optimizing large campaigns that are ROAS-positive and accretive to the bottom line. This experience should be backed by time at a leading tech, eCommerce, travel, or high-growth consumer brand. 
• Growth-hacker mentality, with out-of-the-box thinking for both mainstream channels and experimental marketing.
• Proficiency with analytics and attribution, spanning how to approach large datasets for insights or diagnosis, advanced targeting, and segmentation strategies. 
• Cross-functional project leadership experience, with the ability to prioritize and advance projects requiring sales, engineering, and product stakeholder support. 
• Natural ability to develop relationships and influence without authority across all levels in an organization, from senior executives to individual contributors.
• Analytical rigor and strong critical thinking skills. You are adept with data, hypothesis-driven, and quickly able to identify solutions or paths to address complex problems. 
• The ability to live by Snagajob’s core values - solidarity, candor, unconvention, fire - by being an ally, speaking hard truths, questioning the status quo, and always doing whatever it takes to meet our mission of putting people in the right fit positions so they can maximize their potential and live more fulfilling lives.

At Snagajob, our commitment to being an equitable and inclusive employer is foundational to us, and we believe that pay transparency is a vital component of pay equity. In this role, you can expect to be paid a base salary in the range of $188,000  to $242,000. Full time employees are also eligible for Snagajob's bonus, equity, and benefits programs.

Here at Snagajob, we celebrate our differences in an inclusive workplace designed to support the things that make us individuals. Snagajob is proud to be an equal opportunity employer and we strongly encourage candidates from all different backgrounds and identities to apply. Each new hire gives us the opportunity to bring in a fresh new perspective to further diversify our company for the benefit of our employees, products and our community.

Why Snagajob

Snagajob offers a highly competitive compensation and benefits package including medical, dental, vision, life insurance, a 401k plan, health and fitness incentives, unlimited PTO, paid community service time, and a casual fun work environment with an award winning culture. What Snaggers love most is our commitment to work-life blend and the amazing leaders who are dedicated to helping their teams grow personally and professionally. Snagajob promotes a culture of community and support, so once a Snagger, always a Snagger. We pride ourselves on keeping it real and not being afraid to challenge the status quo.

About Snagajob

Snagajob, the country’s largest and fastest-growing platform for hourly work, connects more than 47 million active job seekers with employment opportunities at 450,000 employer locations in the US and Canada. Snagajob’s mission is to put people in the right fit positions so they can maximize their potential and live more fulfilling lives. Through Snagajob, workers gain the flexibility of working when and where they choose while employers are assured every shift stays filled. For more information, visit www.Snagajob.com or connect with us on LinkedIn, Instagram, Facebook and Twitter.