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App and web User acquisition and engagement
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Hands on experience on media channels like Google, Facebook etc.
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Work experience on MMPs like Apps Flyer, Firebase
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Have Driven Performance Marketing Strategies and Operations Across Ad Networks.
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Be Able to Work Efficiently with Our Design and Content Teams to Build Eye-catching Ad Content
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Be Able to Report on Marketing Performance to Enable Improvements in Results
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Work closely with Analytics/Data Science team to build right personalized campaigns for different consumer segments.
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Align with Product team and sales team for funnel improvement and tech related issues.
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Manage campaign reports with good presentation skills.
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Potential user research, A/B testing of creatives, channels, and placements.
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Work Experience in B2C brands will be preferred.
Requirement & Desired Skills:
Skills:- Social Media Marketing (SMM), Social Media Optimization (SMO), performance marketing, campaign management and campaigns